31st January - 02nd February 2026 at Fiera Milano, Rho, Italy
Trade fair
Add to Google calendarExhibition Information
MIDO is an annual exhibition recognized as one of the largest international events dedicated to the eyewear and optical industry. It brings together global brands, manufacturers, designers, and professionals to showcase the latest trends, technologies, and innovations shaping the world of eyewear. The exhibition acts as a key business platform, encouraging networking, collaboration, and the exchange of ideas among stakeholders from various markets. It also provides an opportunity to explore creative designs, sustainable practices, and digital solutions that are redefining the future of vision care and eyewear fashion.
Exhibition Categories
The exhibition features a wide range of categories covering every aspect of the eyewear sector. Eyeglasses and sunglasses are at the core, highlighting both fashion-forward designs and functional solutions. Lenses and contact lenses showcase advanced technologies for improved vision correction and eye health. Machinery and equipment are presented to demonstrate manufacturing innovations and production efficiency. Optical instruments and diagnostic devices highlight cutting-edge solutions for eye care professionals. Packaging, accessories, and retail solutions are also included, supporting businesses in delivering quality products to consumers. With this comprehensive coverage, MIDO offers a complete overview of the optical industry, making it a premier event for professionals seeking growth and innovation.
· Fiera Milano, Rho, Italy
· Strada Statale Sempione, 28, 20017 Rho MI, Italy